The Beam Experience at Rockefeller Center’s Top of the Rock is Open!

Dec 6, 2023 | News, Press

 

The new interactive experience called “The Beam” at Rockefeller Center’s Top of the Rock is open to the public.   The Beam recreates the famous 1932 photo “Lunch Atop a Skyscraper,” depicting 11 ironworkers sitting on a steel beam eating lunch high above Manhattan while 30 Rockefeller Plaza was under construction.   Visitors sit strapped onto a steel beam replica with a seatbelt on the 69th floor, lifted 12 ft. above the Observation Deck platform and rotated 180-degrees offering spectacular views of the city.    MDA served as Architect of Record on this thrilling project.