The Publicis Groupe’s goal was to create an interactive office space that focused heavily on collaboration and a flexible work environment.  MDA had to design a space that was not only engaging for a post-pandemic return to the office but supported a new model of hot desking and flexible seating assignments.  MDA achieved this by mapping out a floor plan that deviated from a static environment of offices and cube workstations to a dynamic plan of lounge collaboration seating, plethora of meeting rooms in varying sizes from 30+ person war-rooms to intimate two-person meeting rooms.  Each internal agency has a dedicated space on the wings of the building, with large open areas of hot desking, soft seating collaboration areas, meeting rooms, and a centralized oversized pantry and adjacent town hall cafe.  It was important to keep a sense of culture and the energy that is crucial to each agency’s creativity.  A smaller footprint but denser headcount required thoughtful solutions in a built space, such as furniture solutions that are fluid and moveable.

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Size: 73,000 SF
Industry: Advertising/Public Relations
Role: Architect & Designer
Image Credit: Ola Wilk Photography